A multi-year collaboration aims to strengthen brand presence and community connection across Wolfpack sports.
NEENAH, Wis. (December 9, 2025) – Jewelers Mutual® Group, the only insurer with over a century of expertise dedicated to jewelry and jewelry businesses, announced a multi-year collaboration with NC State Athletics, joining the Wolfpack family as the Official Jewelry Insurance Sponsor. The relationship spans all major sports programs and marks an exciting new chapter in Jewelers Mutual’s growth within the Raleigh community.
Supported by a comprehensive marketing and promotional strategy, Jewelers Mutual’s branding will be prominently featured across football, men's and women's basketball, baseball, and other sports such as volleyball, wrestling, and gymnastics. Fans can expect on-field and in-venue branding, digital placements, in-game announcements, sweepstakes opportunities, and additional ways to engage over time.
The sponsorship not only amplifies Jewelers Mutual’s brand awareness but also strengthens its local presence after it officially opened its Raleigh office at One North Hills Tower in October. The initiative is designed to connect with NC State fans in meaningful ways, driving awareness and consideration for dedicated jewelry insurance while positioning Jewelers Mutual as an attractive employer and business supporter for NC State students, alumni, and the broader community.
“Our collaboration with NC State Athletics represents more than brand visibility—it’s about connection,” said Mike Alexander, President at Jewelers Mutual. “We’re excited to align with a university that shares our values of teamwork, excellence, and community, and to help fans protect the special pieces that represent their milestones, memories, and achievements.”
“We’re proud to welcome Jewelers Mutual to the Wolfpack family,” said Kyle Winchester, General Manager at Wolfpack Sports Properties. “The company and its mission embody the pride and loyalty of our fan base, and we look forward to working together on unique ways to engage our community year-round.”
The sponsorship was secured on behalf of NC State Athletics by athletics multimedia rightsholder Wolfpack Sports Properties, the locally based team of Learfield – the leading media and technology company powering college athletics.
As the Official Jewelry Insurance Sponsor of NC State Athletics, Jewelers Mutual will leverage the passion of Wolfpack Nation to build lasting brand equity, drive measurable business growth, and strengthen ties to one of North Carolina’s most vibrant communities. Watch their game takeover during the Kansas Jayhawks vs. NC State Wolfpack match on December 13th, live on ESPN.
